Winning Marketers Academy
A modern and inspiring brand identity for a next-generation academy.
About Winning Marketers Academy Project
Winning Marketers Academy is an educational institution focused on developing future leaders through digital and tech skills, mentorship, internships and global exposure.
The Challenge
The academy wanted a visual identity that would:
- Communicate authority and trust in education.
- Feel modern and approachable to both students and useful for all visual campaigns.
- Work seamlessly across all prints, signage, and digital platforms.
Our Role:
We developed a full brand identity system including logo, typography, colors, brand collateral, and digital templates.
Our Process
1. Discovery & Research
We explored academic symbols, cultural relevance, and student aspirations to define the academy’s unique positioning.
2. Concept Development
Concepts explored themes of growth, knowledge, and leadership.
3. Identity Design
We designed a bold crest-inspired logo with modern geometry, paired with a rich navy and gold color palette symbolizing wisdom and achievement.
4. Brand Guidelines
Delivered a guideline covering logo usage, colors, type hierarchy, and application across print and digital.
The Results
The refreshed identity helped Winning Marketers Academy:
- Increase student and participants applications within the first course and webinar launch.
- Establish a recognizable and professional presence across both local and international campaigns.
- Work seamlessly across uniforms, signage, and digital platforms.
Client feedback:
“The new identity truly reflects our vision and inspires confidence in putting out fliers, campaigns and promotions. You delivered exactly beyond what we expected”
Let's handle yours tooSee More Work
Content and Digital Marketing
Complete brand overhaul resulting in 60% increase in customer recognition and loyalty
Customer Loyalty +60%
Product (UI/UX Design)
Redesigned user experience leading to 45% increase in conversion rates and reduced bounce rate
Conversion +45%
Web Design and Development
Delivered intuitive designs and scalable development, leading to higher traffic and measurable business growth
Conversion +45%